Melissa Weber

Melissa Weber, Founder and CEO of The Thirsty Ranch, has transformed a mobile bar created for her daughter’s wedding into a distinctive Gulf Coast hospitality and event-experience company. Serving Pensacola, 30A and surrounding markets, Weber combines entrepreneurial discipline, creativity and Southern hospitality to create customized beverage experiences for weddings, corporate events and private celebrations. A CityBox Magazine Food & Beverage Power Player and CityBox Index Executive Roundtable participant, her leadership reflects the power of turning a simple idea into a growing regional brand built around connection, personalization and memorable experiences.

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Sweneda McDonald

Sweneda McDonald, LMHC, is Director of Medication-Assisted Treatment at Lakeview Center in Pensacola, Florida, where her leadership spans behavioral health, addiction recovery, counseling and community outreach. A Licensed Mental Health Counselor and President of Hope Above Fear, Inc., McDonald works to expand access to evidence-based treatment while connecting individuals and families with resources that support prevention, recovery and long-term stability. Her leadership reflects a commitment to making recovery more accessible, informed and connected across Pensacola and the Gulf Coast.

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Dr. Terry Ptacek, M.D.

Dr. Terry Ptacek, M.D., is an addictionologist with Lakeview Center in Pensacola, Florida, whose work focuses on addiction medicine, opioid-use disorder and medication-assisted treatment. With a background in family medicine and specialized expertise in addiction treatment, Dr. Ptacek helps advance an integrated approach to recovery that combines medical care, behavioral health, counseling and long-term support. His leadership reflects the growing importance of evidence-based addiction treatment across Northwest Florida and the Gulf Coast.

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Dr. David Josephs, Psy. D.

Dr. David Josephs, Psy.D., Clinical Director at Lakeview Center in Pensacola, Florida, is a licensed psychologist and behavioral-health leader with more than three decades of experience in crisis intervention, clinical psychology, community mental health and integrated systems of care. His leadership bridges clinical expertise with law enforcement, hospitals, courts and community organizations, helping strengthen behavioral-health response and access to care across Northwest Florida.

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Shawn Salamida

Shawn Salamida, President of Lakeview Center and Vice President of LifeView Group in Pensacola, Florida, is a behavioral health and human services executive whose career spans counseling, child welfare, crisis care, healthcare operations and statewide leadership. His work reflects a systems-focused approach to strengthening access, collaboration and community-based behavioral healthcare across Northwest Florida, with additional visibility through his participation in the CityBox Magazine Practitioners Collective.

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Deborah Lanham: Turning Relationships into Opportunities for Growth

From chamber leadership to entrepreneurship, Deborah Lanham has built a career turning relationships into meaningful opportunities for businesses and communities. Now Founder and CEO of Deborah Lanham Consulting, she continues to advance strategic partnerships, economic development, and organizational growth across Greater Atlanta.

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Michele Carlton

Michele Carlton, owner of PJ’s Coffee of New Orleans – Pensacola and Ambassador for the Greater Pensacola Chamber of Commerce, has built her leadership journey around faith, resilience, hospitality, and relationships. From entrepreneurship and family business to community engagement, her story is about creating more than a successful coffee shop—it is about building a place where people feel connected, valued, and at home.

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The Pulse | CityBox Index Executive Roundtable

Ten leaders. One table. Sixty minutes. The inaugural Gulf Coast CityBox Index Executive Roundtable brought accomplished founders, CEOs, executives, and business leaders together for an invitation-only exchange of ideas, leadership perspectives, and meaningful possibilities.

Unlike a traditional networking event, the intimate gathering created space for substantive conversation, trusted relationships, cross-industry insight, and the connections that can shape businesses, communities, and the future of leadership.

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Jennifer Troyer

Jennifer Troyer, Founder and Owner of Emerald Waters Hormone & Weight Loss Clinic, is helping redefine personalized wellness across the Gulf Coast through a patient-centered approach to hormone health, medical weight management, and overall well-being. Her leadership reflects a commitment to helping individuals feel better, live healthier, and move forward with greater confidence.

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Vishal Modi

Vishal Modi, Founder and CEO of Spoonified, is an entrepreneur and technology leader focused on transforming foodservice operations through digital innovation and intelligent software solutions. Based in the Dallas–Fort Worth region, he has built Spoonified to help organizations improve efficiency, streamline operations, and enhance the customer experience through modern restaurant technology. His CityBox Leadership Index profile explores his entrepreneurial journey, leadership philosophy, and contributions to innovation across the hospitality technology and software industries.

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Wade Myers

Wade Myers, Founder and Chairman of Pro Forma Holdings, is a Dallas–Fort Worth business leader whose career has been defined by entrepreneurship, strategic growth, and building high-performing organizations. Through his leadership, Pro Forma Holdings has focused on creating long-term value by investing in businesses, developing leadership talent, and fostering sustainable growth. His CityBox Leadership Index profile explores his entrepreneurial journey, leadership philosophy, and contributions to business innovation and economic development across North Texas and beyond.

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Vic Keller

Vic Keller, Founder and CEO of KLV Capital and Experience Ventures, is a serial entrepreneur, investor, and business leader recognized for building, acquiring, and scaling companies across multiple industries. Based in the Dallas–Fort Worth region, his work focuses on entrepreneurship, strategic investment, and helping organizations accelerate growth through innovation and experienced leadership. His CityBox Leadership Index profile explores his entrepreneurial journey, investment philosophy, and contributions to business growth and leadership in North Texas and beyond.

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Michael B. Vlass

Michael Vlass, Founder of The Vlass Group, has played a significant role in shaping mixed-use, retail, residential, and commercial developments throughout the Southeast. Known for his leadership on transformative projects, including Atlantic Station in Atlanta, his work reflects a long-standing commitment to creating vibrant places that contribute to economic growth and community development. His CityBox Leadership Index profile explores his career in real estate development, strategic vision, and lasting impact on the built environment.

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Brandon Mines, MD

Dr. Brandon Mines, Founder and Medical Director of Concierge Sports & Family Medicine, is redefining personalized healthcare through a patient-centered approach to primary care, sports medicine, and preventive wellness. Serving the Atlanta community, Dr. Mines combines clinical expertise with concierge medicine to help individuals and families achieve long-term health through accessible, relationship-driven care. His CityBox Leadership Index profile explores his leadership philosophy, commitment to innovation, and contributions to advancing personalized healthcare.

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Faith Morgan

Faith Morgan, Founder & CEO of Faith Morgan Investment Group, is recognized for helping individuals, families, and investors navigate strategic real estate opportunities. Through trusted guidance, relationship-driven leadership, and a commitment to long-term value, she is contributing to the continued growth of the Pensacola and Gulf Coast real estate community

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Dr. Christopher M. Campus, DMD

Dr. Christopher M. Campus, DMD, is redefining the connection between oral health and whole-body wellness. Discover how his leadership at Biodental Health and Longevity is advancing preventive care, innovation, and health optimization in Pensacola.

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